Tag: Analytics

Google Analytics 301: Advanced Tracking & Technical Implementations

I came across this great source showing the slides for Google’s Seminars for Success. Specifically the Analytics 301: Advanced Tracking & Technical Implementations set has some great slides providing clarity on data table limits (around p.40) and how to work around the limitations with profiles. (A lot cheaper then trekking to the nearest american city!) Read more →

Evolution of Search and Why We Should Care

IMC 2010 Session Recap: Evolution of Search and Why We Should Care! Presented by: Maryam Mahdavi Maryam has a strong background in computer science and this is her first talk at a Marketing Conference. She asks the audience what does search mean to you? Google… or Bing or other search engines on how to use for marketing Search is a… Read more →

IMC Vancouver: Anil Batra’s Data Meets Design

IMC 2010 Session Recap: Data Meets Design Presented by: Anil Batra This is a recap of Anil Batra’s presentation at IMC Vancouver 2010 titled Data Meets Design. Anil is a frequent speaker, UBC tutor, and VP of Search & Analytics at POP. Anil asks us who matters: The only person that matters is your customer and what are they looking for.… Read more →