Tag Archive for SEO

IIMA Event: Crossroads Between Social Media & SEO

Today’s IIMA event: The Crossroads Between Social Media & SEO, presented by Guacira Naves.
My live tweeting of the event:

(kinda awkward but start at the bottom)

#IIMA @onlinestrategy wrapping up. Great Job!
#IIMA Do a video sitemap!
#IIMA correction TubeMogul > http://www.tubemogul.com/
#IIMA use 2mobile(?) to distribute video via all distribution websites such as youtube, vimeo, blip etc.
#IIMA Wine break! Really the food at IIMA Events is awesome. Babybel, wine…
#IIMA Youtube & SEO: 425 million uniques a month. Develop videos based on the themes you are targeting.
#IIMA In Twitter Bio make sure you have your keywords and within some twitter updates.
#IIMA BING social is starting to recommend users on Twitter for your search item so you can follow them. Read more

Evolution of Search and Why We Should Care

IMC 2010 Session Recap: Evolution of Search and Why We Should Care!
Presented by: Maryam Mahdavi

*image from A List Apart

*image from AListApart.com

Maryam has a strong background in computer science and this is her first talk at a Marketing Conference.

She asks the audience what does search mean to you?

  • Google… or Bing or other search engines on how to use for marketing
  • Search is a bay of users and potential customers
  • They are looking for products, how can we leverage that to get them to our site

But search has gone beyond that… Facebook, Twitter (real-time search). Read more

IMC Vancouver 2010: The Line-up!

Keynote: Guy Kawasaki

With just over a month away, IMC Vancouver 2010 is just finalizing the last speakers/presenters. The event seems to be forming as an IMC highlight event with its “crazy strong” line-up including a keynote address from illustrious Guy Kawasaki. IMC reports the keynote and focus of the conference will be “Simple Marketing”. Read more

Vancouver’s F5 Expo: Refreshing Business Stratagies

Malcolm Gladwell's Fro on a Mini

Last week I had the pleasure of attending the F5 expo in Vancouver. The event is produced by Lindsay Smith, the CEO and founder of Massive Media Inc. A company usually synonymous with fun tech socials in Vancouver. The conceptual inspiration of expo is a play on “F5 key”, thus dubbed: Refreshing Business Strategies. Lindsay has always had a knack Read more

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Looking for teenagers to do a study on video communication. Check it out! http://t.co/7wgnVq8s #vancouver #sfu #money