
Zappos' Brian Kalma
SES San Jose 2009 Review:
Social Media – Managing Conversations & Reputations When the User is in Control
After being jammed into the small conference room for the Google session: Analytics & Website Optmizer, I quickly exited before it even got started. Instead I wandered into the Social Media presentation down the hall. I was happy I did, as the session was full of great take-aways. Read more
When Michael Jackson died on June 25th, 2009, the majority of online users didn’t turn to Google to find the latest news, they went to the microblogging site Twitter.


